Alexandra Studio helps European fintech companies build relationships, reach buying committees and create measurable pipeline through ecosystem partnerships, in-person events, thought leadership and content. Based in Stockholm, Alexandra Studio works across the Nordic and European fintech ecosystem.
How do you actually grow a fintech?
See How It WorksCompanies we've built with, worked with, or brought into the room:
Get Into the Right Fintech Rooms
We connect you with banks, fintechs and adjacent companies that already have relationships with your buyers. The goal isn't more contacts. It's the right conversations.
Build a Point of View in Fintech
We turn what your team knows into thought leadership people actually want to read, share and discuss — grounded in the market, not generic marketing advice.
Know What the Work Is Worth
We connect activity to outcomes: the companies reached, people engaged, conversations created and opportunities generated. Over time, the goal is a growth system that compounds — not another campaign that disappears when the budget stops.
ROI on Growth
We build growth systems around relationships, events, content and distribution — then measure what they produce at every stage of the funnel.
Claude Brand Systems
A practical system for producing distinctive content faster — without making everything your brand publishes look the same.
Thought Leadership for B2B Fintech
A practical content system for founders, product leaders and fintech teams who have something worth saying — but don't have time to become full-time creators.
Agentic Marketing: How?
Where AI genuinely saves your team time — and where automation starts to damage trust. We use AI for production, with a human in the loop where judgment and authenticity matter.
Why Us? How We Deliver Differently.
One client per vertical. You keep the relationships and assets we build. And we agree on clear outcomes before we start.
Testimonials
What People Say About Working With Us
Alexandra adjusts the outcomes and communicates in advance. She is fair in how she treats her clients.
Working with Alexandra is always fantastic, I love her brain.
The trial went better than we expected, we were surprisingly pleased with the results.
I had the pleasure of working with Alexandra on a SaaS product website project. Alexandra brings energy, creativity and diligence, and is very collaborative and easy to work with.
It's been a blast to work with Alexandra! She brings a ton of energy and can-do mentality, coupled with a great business mindset and ability to structure abstract ideas. She has been involved in all parts of our product development, from the strategy to the nitty gritty design, and has done a brilliant job all over!
I love working with Alexandra at Djungo. She is self-motivated, outcome-driven and cares deeply about our mission, the team and our users.
A B2B fintech growth system built around how your market actually buys.
For technical products, we build developer mindshare through useful content, community and real-world product experiences.
For relationship-led businesses, we build a path from first introduction to trusted relationship — through the people, partners and rooms that matter.
WHERE WE WORK
Fintech is not one market.
Embedded Finance Infrastructure
Long sales cycles, technical buyers and a buying committee that includes engineering.
SME Lending
Trust-led buying, regional partnerships and distribution that often lives inside someone else's product.
Payments & Invoicing Technology
Crowded categories, similar claims and decisions made across finance, IT and operations.
What does working with Alexandra Studio actually look like?
What does it cost, all in?
45,000 SEK per month across an eight-week engagement. There is no ad spend on top because the model does not depend on paid advertising. Event costs are quoted separately and approved by you before anything is booked.
What counts as a qualified lead?
A named person at a company matching your ICP who has opted in — for example by registering for an event, subscribing to your newsletter or replying to outreach — and whose contact details you keep. It is not a scraped list or an anonymous form fill.
What happens if you miss the target at week eight?
If 30 qualified leads and 5 held calls aren't there at week eight, the invoice for weeks five to eight is cancelled and you can end the engagement owing nothing further. You keep everything we've produced.
Who is Alexandra?
Alexandra Grisanti runs Alexandra Studio from Stockholm, working exclusively with fintech companies. She also runs the Operator Network and publishes the Stockholm Growth & Fintech newsletter. Her work sits at the intersection of marketing, business development, community and the Nordic fintech ecosystem. Before consulting, she spent two years at Zwapgrid as a product designer and UX researcher.
What does B2B growth look like for a fintech company?
Fintech buying decisions often involve six to ten people across leadership, finance, product, engineering, compliance and procurement. Most of them will not be reached by a single ad. We identify the buying committee, find companies that already have relationships with them, create reasons for those people to meet, and turn those conversations into content that reaches the people who were not there. The output is relationships and a contact list you own — not impressions.
Do you work with competing fintechs?
No. We work with one client per vertical at a time. That protects the relationships, ideas and network we build with each client, and deliberately limits how many engagements we take on.